Hi! I’m Kate.
Copywriter & content strategist with over a decade of experience in B2B and DTC digital and product marketing.
I also moonlight as a best selling fiction author. You can find me published with Macmillan, Sourcebooks, Penguin & Bloomsbury. One might say I’m a little words-obsessed.
Notable Brands
After graduating Magna cum Laude with a degree in Journalism, I began my career as a copywriter at a digital marketing agency in Atlanta. From there, I’ve been a marketing strategist for UPS, an 8-figure launch copywriter for digital course creators, a messaging consult and copy coach whose proprietary frameworks helped over 2,000 digital entrepreneurs scale their businesses, and senior copywriter and content strategist who’s trusted by global names like Amazon Music and Honda Marine alongside high-growth DTC and regional leaders like Willy’s and Children’s Healthcare of Atlanta.
Oh, and I’m also a Sunday Times best selling fiction author. I’ve sold eight books in five years to major publishers, and my work has been translated into a dozen languages.
The Work I Do:
Architect high-converting marketing funnels, producing direct response copy for ads, landing pages, email campaigns, video scripts, SMS flows, and social media content, generating multi-million-dollar revenue gains for clients across B2B and DTC markets.
Direct Response Copywriting
Craft long-form blogs, articles and on-page website content that's optimized for SEO and AEO / GEO, increasing organic website traffic and targeting high-intent search visibility for emerging platforms.
SEO Copywriting
Partner closely with Ad Directors and creative teams to create comprehensive creative campaigns across advertising platforms with standout brand messaging and creative concepts. Craft taglines, reimagine brand messaging, and overhaul business materials to align with new brand direction.
Brand Copywriting
Lead creation of site messaging, write and optimize site content for user experience, provide sitemaps and metadata, and collaborate with design teams to ensure sites are cohesive, responsive, and support business goals.
UX and Website Copywriting
Featured Work
Digital Product Launches
For years, my bread & butter was digital product launch copywriting. Here’s a sampling of the ads, emails, sales page, and more that I wrote for these high-revenue funnels.
SEO Copywriting
My career started with long-form copywriting for SEO at a digital marketing agency and later as a freelancer. Today, that includes adapting copy for emerging AEO & GEO technologies.
Paid Media Ads
I have extensive experience writing paid ads across digital channels. From paid social to performance max, my work is recognized for its stellar CTR and conversion rate across the buyer journey.